2GIS invests in the HTP startup RocketData
2GIS company from Sber ecosystem invests in the development of the RocketData service, High-Tech Park resident. It allows businesses to manage their presence on popular online platforms through a common interface.
RocketData helps companies to interact with users of various platforms: reviews, maps, guides, social networks. Personal account provides usable interface for managing information about companies and their reputation, for example for updating their contact information, opening hours, photos, prices for goods and services and working with reviews.
“We have been cooperating with RocketData since 2019. Currently, the service is popular among 2GIS clients in 15 large cities of Russia, by the end of the year the option will be available to businesses in most cities of Russia and Kazakhstan. The service transforms personal account in 2GIS into a convenient tool for managing company’s profile and reputation on popular resources”, noted Vera Garmash, general director of 2GIS.
2GIS and Sber ecosystem integration will allow RocketData to attract customers, enter new markets and launch additional products. Among other things, investments will be directed to the creation of a single personal account for launching advertising campaigns in geoservices and social networks with geo-targeting.
“According to the deal, investments will be directed to the RocketData technological development and launching additional services in the field of geomarketing, which is unique in the whole world. 2GIS investments and competencies make it possible to build one of the best products in the field of online presence management", said Daria Danilova, co-founder and director of RocketData.
Anatoly Braverman, First Deputy General Director of the Russian Direct Investment Fund, noted the importance of the transaction: "The project has demonstrated high performance and has become attractive for a strategic investor and partner, as a result RocketData will receive new opportunities for further development ".
2GIS acquired a 47% stake in RocketData. At the same time the current project team provides the RocketData operational control.
RocketData is the Hi-Tech Park resident, developer of the service for online presence management. The platform helps companies to manage information, work with reviews and get new customers from the most popular geoservices. Among company's clients are more than 300 leading retailers, banks, restaurant chains, mobile operators and service providers from 20 countries around the world.